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William Ashworth is the author of eleven books predominantly in the field of ecological sustainability. Perhaps his best known is The Economy of Nature.

Cliff,

The book's production appears to be well done - a cut above most self-published endeavours. I leafed through it and recognized much of the material from the incarnation in which I originally saw it. My only criticism would be that the title and cover would appear to point it toward the more fuzzy-thinking end of the New Age movement, and I don't think your ideas belong there. People who could get a lot out of it may never get beyond the cover - which would be a shame. Otherwise - excellent job! Very few books I've seen do such a thorough and easily understandable job of explaining systems thinking and how the lack of it among managers hobbles society. I plan to recommend to people that they DO get past the cover. My best,

Bill Ashworth 

 

Arthur Jackson is a fellow author who explores the connections between "meaning" and religion as we enter the new century. Havener invites us to follow Joseph Campbell's challenge and take the "hero's journey," by asking "why" until we get an answer that causes us to say Aha! For me that is an exciting request and I think Havener did a good job of following this advice.

Cliff Havener has written a seminal book that deserves to be read by any who seek a way to better understand how and why the world works as it does. He examines systems and lays bare their importance to human life. Since systems define almost anything that interacts, they are involved in essentially everything that matters to us.

Havener examines how and why systems change over time. He takes the position that the process of civilization itself produced societies which encourage obedience and conformity and have lost the purpose of the system. These have set the tone for social life since that time. And as he says, "It's unfortunate that the opportunity to champion the others' pursuit of their self-actualization -- and, in the process, champion our own 'rapture of being alive' -- has not been a real opportunity until we began to recognize the nature of systems and, specifically, the difference between formative, normative, and integrative phases. But now that we have done that, it is. And there's no confusion about the element most critical to realizing it -- people." Havener reminds us that in Western society a key figure relative to meaning was Rene Descartes (French philosopher, scientist, mathematician, genius, 1596-1650) who divided the universe into two parts: the soul (where meaning is located), and everything else (where we find cause and effect, but no meaning).

Since the foregoing has been just my goal for several years, I am in wholehearted agreement with Havener's intent. In my manuscript, RELIGION FOR THE NEW MILLENNIUM: User's Guide for Homo sapiens sapiens, I attempt to deal with the issue of meaning and the dichotomy Descartes introduced. I tackle this by producing an empirical, experiment based science of religion. In my mind Havener's efforts to clarify the goals of systems by finding their common unifying principle helps to show what needs to happen in all societies and to all systems. First and foremost this must happen to religion and to science. And then with the help of these areas all other systems especially business, but also everything else from marriage to education, law enforcement, and nations must be turned into integrative systems.

Copthorne Macdonald, author of The Wisdom Page.

"Especially interesting to us human beings are those systems of which we ourselves are components. I refer to social systems — societies, organizations, corporations, etc. A fascinating book that focuses on the relationship between people and this type of system is MEANING: The Secret of Being Alive (Edina, MN: Beaver’s Pond Press, 1999).

Havener writes about the life-cycle of social systems. He notes that there is always a purpose behind the creation of a social system, and that during the system’s formative phase, a materially-grounded system is configured to satisfy the original "spiritual" purpose. Once the system is up and running, it moves into the normative phase, and most established corporations, organizations, and political institutions are currently in this phase of their life cycle. Havener notes that when this shift occurs, there is also a shift in goals: "The goal of the formative phase was to figure out how to materialize the system’s intent. The goal of the normative phase is to maximize the efficiency of the forms and processes it created to do that, whatever they were." In the normative phase, the system no longer welcomes change — even change that would better fulfill the original purpose. In this phase the system becomes both resistant to change and increasingly distant from the original purpose that brought it into existence. Havener gives many examples (most from business) of how this plays out in the lives of organizations and their human components. It is not a pretty picture.

If the normative phase continues to its usual conclusion, the system eventually declines and dies. But Havener talks about another possibility, the possibility of moving a system out of its normative phase and into a phase of renewal that he calls the integrative phase. In his words: "The integrative phase means unifying the fragments of the normative phase by recognizing both the spiritual and material states of the system, both its principle complements and its original purpose. It doesn’t mean throwing away what exists. It means discovering the meaning behind it. It often means redesigning the system, based on its original intent, to fit current conditions."

MEANING: The Secret of Being Alive is an insightful, thought-provoking book — must reading for anyone interested in bring wisdom and renewal to societal institutions.

 

Wink Franklin, President, Institute of Noetic Sciences

I love nothing better than to read a well written book with intriguing ideas, which yours is.......You bring a rich history of personal experience in business with a sound understanding of systems and human nature,

 

 

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